Digital Marketing Agency

Our Small Business Website starts from as little as £58.85 + VAT per month, with a small deposit, when you pay monthly or £1,495 + VAT when you pay the full amount. The specific figure will depend on your requirements, such as the number of service pages. When you add your requirements to your online order, payable by debit or credit card, the price will adjust accordingly.

Please keep in mind that this figure doesn’t include your Monthly Website Care Package, which is required for your hosting, support, and maintenance (minimum term of 24 months). You have the option of paying for the package monthly at £39 + VAT or in one lump sum every year.

We recognise that cash flow can be a significant factor for small-to-medium-sized businesses, which is why you can spread your Small Business Website payments over 6, 12, or even 24 months. We aim to make it as easy as possible for your business to get online and make your mark.

The cost of a Shopify or Bespoke-Designed Website varies significantly depending on your specific business requirements. To better understand your needs, we would like to gather a bit more information from you.

If you’re interested in a Shopify or Bespoke Website Design for your business in the UK, please feel free to book a call with us. Simply fill in your contact details and indicate your preference for a phone call, Zoom meeting, or face-to-face appointment. You can then schedule a half-hour appointment to discuss your website requirements.

Following our call or meeting, we will promptly prepare and send you a customised quote for your website. This quote will outline the necessary Functionality and Service Pages, along with any additional services you may choose, such as Logo & Graphic Design, PPC, or SEO.

After you have paid for your website in full, the only ongoing cost will be for our Monthly Hosting, Support, and Maintenance, as well as any SEO or PPC services, if required.

If you are interested in our SEO Services for your existing website, simply book a call with us, or request a free SEO audit. Whether you are a Small to Medium-Sized Business, Tradesperson, or have a Shopify Website, we will take the time to get to know you and your business priorities, making sure that we’re all on the same page. Following the call (or in-person meeting, if you are local), we will review your website and decide on the best course of action. This will involve providing you with a suggested proposal of actions to help boost your rankings and overall online visibility.

However, if your current website is poorly designed (and past the point of no return!), we may recommend a new website. If you have a well-designed website and a web company, we can provide actions for them to take on-site. Our advice will be completely tailored to what we think will work best for you – there’s no one-size-fits-all solution when it comes to SEO!

If you need PPC for your existing website, we can also assist you – again, simply book a call with us. However, one of the key factors that influences the performance of ads can be Landing Page Quality. So, we would need to assess this, and if necessary, we would recommend improvements to an existing landing page, or perhaps the creation of a new one, in order to produce better results.

There are currently no fewer than 200 Google ranking factors, so it’s very difficult to say with any degree of certainty how long it will take for a new website to rank. With that in mind, some of the main variables include domain strength, quality content, local competition, and your overall online presence, among others.

As a rule of thumb, a well-designed, well-optimised, and well-written website which is subject to ongoing SEO efforts is likely to reach maturation between six and twelve months. However, it may take longer.

Again, there isn’t a “one-size-fits-all” answer to this question. Although results will be faster than SEO (Search Engine Optimisation), it is important to appreciate that the speed of results will very much depend on a range of factors. In addition, many campaigns go into “Learning Mode” initially, and also whenever material changes are made.

Factors affecting the delivery of results include:

• How well the campaigns have been set up
• Material changes being made to the campaign
• Budget and bidding strategies
• Quality of website landing pages
• How competitive the industry/product/service is

It is very important to try to be patient and allow sufficient time. For example, for Google Ads, there is an initial Learning phase, followed by a “Building Momentum” phase (around the first 3 months); and then we move into “Optimisation and Growth” from around 3 months onwards.

Our Copywriters and SEO Specialists will conduct extensive keyword and competitor research when we work on your website, ensuring it’s as well SEO optimised as possible when it goes live. However, a static website is unlikely to rank well in the long term, which means your online presence will gradually diminish over time, resulting in loss of business.

Fresh, valuable, keyword-rich content (a key aspect of on-site SEO) is one of the main Google ranking factors, as is the gradual accumulation of quality backlinks (a key aspect of off-site SEO). That’s why we recommend ongoing SEO, especially for companies in highly competitive niches and industries.

Ideally, both SEO (Search Engine Optimisation) and Google Ads in combination, is the optimal solution for your digital marketing strategy, and can get you more entries in the Google Search Results than just SEO or just Google Ads.

Below are just a few pros and cons of each to give you an idea.

Advantages of SEO

• Building your overall digital presence for the future
• Generation of increased “free” organic traffic to your website
• People often associate high organic rankings as an indication of the quality and credibility of a company/website
• Effective on-site SEO can give users an improved user experience
• It can be more cost-effective than running paid ads

Disadvantages of SEO

• It can take longer than PPC to start to achieve results
• It is something that needs to be done continuously to keep achieving benefits – it can’t be switched on and off without repercussions
• It is not straightforward and is time-consuming to do it properly, with skills required including technical, copywriting, & link building, for example

Advantages of Google Ads

• This can deliver faster results than SEO, giving you visibility in Google’s search results immediately
• They can be switched on and off, and used for specific campaigns, such as new product or service launches, special offers, promotions, etc.
• They can be used when a new website is being launched – while SEO activities are taking place, and may take some time to generate results
• It is easier to target specific locations and demographics with Google Ads
• In Google's own words, Google Ads allow you to "show your ads to the right people, in the right place, and at the right time"

Disadvantages of Google Ads

• They can be expensive – both in terms of management fees and ad spend. With Google Ads, you pay every time somebody clicks on one of your ads.
• In sectors where there is a lot of competition, the cost per click and conversion can be particularly high
• Unlike SEO, which generates long-term benefits, when you switch off your Google Ads, the entries in the Search Results are instantly removed

It is possible for bots or even competitors to click on your ads and spend your budget

We work with our website clients advising them on which social media channels are going to be best for their business. Then, we can set the accounts up or optimise existing accounts. Clients can choose one or more of our really practical Social Media Training Courses – delivered via Zoom Video or in-person at our Plymouth office.