FAQs

A High-Quality Website

Our Tradesman Websites are designed for Tradespeople, mobile-friendly, and easy to navigate on any device. With over a decade of experience, we help trades businesses across the UK grow.

Logo Design

As part of your website package, we will create four unique logo concepts for you. Based on your feedback, with up to three rounds of revisions, we will refine the chosen design to meet your needs and integrate the final logo into your new website.

Search Engine Optimisation & Conversion Rate Optimisation

We thoroughly optimise our websites for search engines to enhance visibility on Google. Our strategically placed “Calls to Action” make it easy for visitors to contact you. Plus, our team conducts extensive keyword research and crafts SEO-optimised content, ensuring your website ranks well and attracts customers.

Included Web Pages

Our standard Tradesman Website Package includes:

• Home Page
• Contact Page with a form
• 3 x Service Pages
• GDPR Pages (Cookie Policy, Privacy Policy, Terms of Use)

We use CookieYes for cookie consent management. You can customise your website with additional service pages and functionalities as needed.

Images

We recommend using your own photos, but we can provide high-quality stock images if needed.

Fast Loading & Security

Our websites load quickly for a smooth user experience and come with SSL certificates for secure data encryption, along with industry-leading security plugins.

GDPR Compliance

All Websites for Tradesmen are GDPR-compliant, featuring the necessary consent and policy pages.

Social Media Links

Links to your social media accounts are included for easy visitor connectivity.

Optional Extras

You can enhance your Tradesman Website’s functionality with optional features like real-time chat, live reviews feeds, quoting tools, and appointment booking.

For more information on what is included, the design & build process, and after-sales support, check out our blog: What is Included in the Tradesman Website Package?

Once you have placed your order for a New Tradesman Website and paid the setup fee, we are committed to making your new website live as quickly as possible. (Provided you have sent us all the necessary information and photos you would like us to use!)

However, the exact time frame for completing your website may depend on factors, such as the number of pages you need, your desired functionality, our current schedule, and more. Our priority is to ensure that we get it right the first time. Rest assured, we will keep you informed on the expected timeline and important dates throughout the process.

We will prepare and send you simple forms to fill out with information about your company and the services you would like displayed on your new tradesman website. You can also upload any photos or accreditation/membership logos that you want to use. If you already have a domain or an existing website, we will request the necessary information to either transfer it to our hosting service or point your new website to it.

The Process

1. Information Gathering
2. Logo Design (if applicable)
3. Building Your Tradesman Website
4. Video Call & Review
5. Go Live Day
6. Ongoing Customer Support
7. A Long-Term Relationship

For more details, check out our blog: How Long Does It Take to Build a Website for Tradesmen?

To get an accurate price for setting up your new website, click on the Websites for Tradesmen Package option that best suits your business. As you choose the pages you need, the price will automatically update, helping you stay within your budget. Don’t worry – you can always request additional pages at any time. If you are satisfied with the website cost and have found answers to all your questions, you can place your order online 24/7 at a time that is convenient for you.

Here's how the website pricing works:

• There are no setup fees.
• Visit the product page to find your monthly cost.
• The cost includes a Home Page, a Contact page, GDPR pages, three Services Pages & a Consent Management Platform.
• Adding more Service Pages or features, such as Live Google & Facebook Review Feeds or Quote Tools, will adjust your Monthly Subscription cost to fit your needs.

The Monthly Subscription covers both your Website and the Hosting, Support & Maintenance Package. Your initial subscription period is for 12 months. After this period, the subscription continues on a monthly basis, and you can cancel at any time if you wish.

To learn more about the costs of your website, check out the following: What Will My Tradesman Website Cost? and Terms & Conditions.

If you would like to use your existing logo for your Tradesman Website, you can certainly do so! Please send us your logo in a web-compatible format, such as .png or .svg file. After we receive your logo, we will coordinate the colours and fonts of your website to match those in your logo.

If you don’t have a logo or would like a new one, we can create a professional logo design for you. We will provide you with a complete Logo Pack, which includes:

• Artwork files for your tradesman website and social media use
• Artwork files suitable for print (e.g., workwear, business cards, flyers, vans)
• A 1-Page Guide detailing the fonts and colours used (You can share this with your vehicle livery or workwear company for their reference.)

To learn more, check out our blog: Can I Use My Existing Logo for My Tradesman Website?

As a general guideline, you should allow at least six months before expecting to see results for your tradesman website’s ranking on Google. However, the timeframe can vary depending on specific keywords and locations, as well as the amount of time you invest into your SEO efforts; it may be quicker for some or take longer for others.

The time it takes for websites to rank on Google depends on several factors:

• Local Competition: The level of competition in your area.
• Your Domain: How long your domain has been in use and its relevance to your business services and location.
• Website Quality: Having a high-quality website is crucial (we’ve got you covered!).
• Your Overall Online Presence: This includes listings, reviews, social media, etc.

Want to learn more? Check out our blog: How Long Does It Take to Rank a Website for Tradesmen?

After launching your new Tradesman Website, our relationship with you continues through our “Monthly Website Care Package,” which includes:

Website Maintenance

We monitor your website for issues and address any critical alerts immediately during office hours. Our team regularly logs into the backend to check and update the theme and plugins, ensuring your site remains secure.

Customer Support

Our UK-based team is available Monday to Friday, 9:00 AM to 5:30 PM (excluding Bank Holidays). Feel free to get in touch with us with any questions or to request additional services.

Unlimited Minor Content Updates for Life

This includes changing images, reviews, opening hours, or copy on existing website pages. Please note, this does not cover new copy sections, additional functionality, or new website pages/posts/projects.

To request updates, email support@wdseo.co.uk, and we’ll aim to complete them within 5 working days.

To find out more, check out our blog: What Website Support Do You Provide After My Tradesman Website Is Live?

When you purchase any of our services from our Online Shop, such as Websites for Tradesmen, you can pay using any major Debit or Credit Card. For offline transactions, you can also use bank transfers. If you’ve chosen a bespoke website, you can also take advantage of Iwoca Pay.

Want to learn more? Check out our blog: What Payment Methods Do You Accept for Tradesman Websites?

A High-Quality Website

Our Small Business Website Design Packages are designed specifically for small businesses and startups. With a proven track record over the past decade, we provide mobile-friendly sites that adapt to all devices.

Logo Design

As part of your website package, we will create four unique logo designs for you to choose from. With up to three rounds of revisions, we will refine your selected design based on your feedback to ensure it meets your needs. The finalised logo will be integrated into your new website.

Search Engine Optimisation & Conversation Rate Optimisation

All our websites are optimised for on-site SEO to improve visibility on search engines. Strategic Calls to Action make it easy for visitors to contact you via call, email, quote requests, or appointments.

Web Pages & Functionality

The standard Website Design Package for Small Businesses includes essential pages like Home, Contact (with a form), three Service Pages, and GDPR pages. You can customise your website based on your needs and budget, and request additional features or pages as your business grows.

Images

We recommend using your own images for better user engagement. If needed, high-quality stock images are available.

Fast Loading Speed

Our websites are hosted on top-quality servers and designed for quick loading, enhancing user experience.

Security & GDPR Compliance

Each website comes with an SSL Certificate for encryption and is fully GDPR-compliant, including the CookieYes Consent Management Platform, Cookie Policy, Privacy Policy, and Website Terms of Use Pages to ensure your users’ data privacy.

Social Media Links

Direct links to your social media accounts help visitors connect with you easily.

Optional Extras

You can enhance your Small Business Website with optional features like real-time chat, live review feeds, or quoting tools.

Please note, if you have unique functionality and/or styling requirements, such as appointment booking tools, e.g., Acuity Scheduling, please Book a Call with us for a Bespoke Website Design.

For more details on what is included, the design & build process, and after-sales support, feel free to read our blog: What is Included in the Small Business Website Package?

After you place your order for a New Small Business Website and pay the setup fee, we are dedicated to having your new website live as quickly as possible. (Please make sure to provide all the required information and photos!) However, the exact timeframe for completing your website may depend on factors, such as the number of pages you need, your desired functionality, our current schedule, and more. Our priority is to ensure that we get it right the first time. Rest assured, we will keep you informed on the expected timeline and important dates throughout the process.

We will send you simple forms to fill out with details about your company and the services you offer. You are welcome to upload any images you have and any accreditation or membership logos you wish to feature on your new business website. If you currently have an existing domain or website, please share the necessary information with us so we can ensure a smooth transfer to our hosting or point it to your new website.

The Process

1. Information Gathering
2. New Logo Design (if applicable)
3. Making Your Small Business Website
4. Video Call & Review
5. Go Live Day
6. Ongoing Customer Support
7. A Long-Term Partnership

For more details, check out our blog: How Long Does It Take to Make a Website for Small Businesses?

To give you an accurate price for setting up your new website, we encourage you to visit the Small Business Website section in our online shop. As you select your desired pages, the cost will adjust automatically, helping you stay within your budget. Don’t worry – you can always request additional pages at any time. Once you are satisfied with the price, you can easily place your order online at any time, day or night.

Here's a breakdown of the costs for the Website Design Package for Small Businesses:

• There is no initial setup fee.
• You can find the monthly cost of your website on the product page.
• The package includes a Home Page, Contact Page, GDPR pages, three Service pages, and a Consent Management Platform.
• As you add more Service Pages or Functionality, such as Live Google & Facebook Review Feeds or Quote Tools, your Monthly Subscription cost will increase accordingly.

Your monthly subscription includes your website and the Website Hosting, Support & Maintenance Package (our Website Developers proactively check and update your website on a regular basis).

You can request minor content updates to your existing copy sections & images at any time - it's all included!

Your initial subscription period is for 12 months. After this period, the subscription continues on a monthly basis, and you can cancel at any time if you wish.

To learn more about the costs of your website, check out the following: How Much Will My Small Business Website Cost? and Terms & Conditions.

If you would like to use your existing logo for your small business website, you can definitely do so! Please send us your logo in a web-compatible format, such as .png or .svg. Once we receive it, we’ll make sure the colours and fonts on your website match your logo.

If you need a new logo or want to upgrade your current one, we’re here to help. Our Graphic Design team can create a high-quality, professional logo tailored specifically for your small business. When you choose our logo design service, you will receive a comprehensive Logo Pack that includes:

• Artwork files optimised for your website and social media use
• Artwork files designed for print materials such as workwear, business cards, flyers, and vans
• A 1-Page Guide that includes font and colour details for your vehicle livery or workwear company

If you would like to learn more, check out our blog: Can I Use My Current Logo for My Small Business Website?

It is generally advisable to allow at least six months before expecting to see results for your new website’s ranking on Google; however, the exact timeframe may vary based on various factors, as well as how much time you invest into your SEO efforts.

The time it takes for small business websites to rank on Google depends on the following:

• Local Competition: The level of competition for other businesses in your areas.
• Your Domain: The age of your domain and its relevance to your services and location.
• Website Quality: Don’t worry – that’s why we’re here!
• Your Overall Online Presence: This includes your listings, reviews, social media activity, and more.

Want to learn more? Check out our blog: How Long Does It Take a New Website to Rank for Small Businesses?

Once your Small Business Website is live, our partnership begins with our “Monthly Website Care Package,” which includes:

Website Maintenance

We monitor your site for potential issues and take immediate action if critical alerts arise during office hours. Proactive monitoring and regular updates to plugins and the theme ensure your website’s safety and security.

Customer Support

Our UK-based team is available Monday to Friday, 9:00 AM to 5:30 PM (excluding Bank Holidays), to assist you with any questions or requests for any of our services.

Unlimited Minor Content Updates for LIfe

This includes changing images, reviews, opening hours, or copy on existing website pages. Please note, this does not cover new copy sections, additional functionality, or new website pages/posts/projects.

To request updates, email support@wdseo.co.uk with your photos, reviews or edits you want added to your website. We aim to complete requests within 5 working days.

To find out more, check out our blog: What After-Sales Website Support Service Do You Offer for Small Business Websites?

When you purchase services from our Online Shop, such as Website Design Packages for Small Businesses, you can pay using any major Debit or Credit Card. For offline transactions, you can also utilise bank transfers. If you have chosen a bespoke website, you can also utilise Iwoca Pay.

Want to learn more? Check out our blog: What Payment Methods Do You Accept for Small Business Websites?

Determining SEO timelines can be tricky, as various factors come into play: industry competitiveness, your budget, website quality (don’t worry – we’ve got you covered!), and domain authority and relevance. Typically, it’s wise to allow around six months before you begin to see results from our SEO Services. While quicker results are possible, SEO is fundamentally a long-term strategy. Established domains in less competitive areas may see results sooner, while new domains targeting broader regions might take over twelve months.

Your overall online presence also impacts the duration it takes for SEO to take effect. Being listed on reputable platforms, gaining positive reviews, and engaging on social media enhance your credibility and contribute to improved search engine rankings. Backlinks from quality websites also boost your authority in the eyes of search engines.

If you would like to learn more, please feel free to check out our blog: How Long Does SEO Take to Work?

At Web Design and SEO Company, we prioritise complete transparency. While we may work with multiple local businesses within the same sector, we treat all clients equally and are dedicated to helping each one achieve top Google rankings.

Why Are My Local Competitors Ranked Higher Than Me?

Several factors influence your SEO rankings. The age of your domain plays a significant role in establishing authority; newer domains typically take longer to yield results. Additionally, Google evaluates your website’s Experience, Expertise, Authoritativeness, and Trustworthiness (EEAT), which can affect your position over time (however, this does not directly impact your rankings).

Moreover, our clients have varying budgets for our SEO Services, with some allocating one day per month, while others choose two or even three; more frequent updates and fresh content can lead to improved rankings. Your overall online presence, including social media engagement and positive reviews, also contributes to your search engine rankings.

For more information, please see our blog post: Are My Local Competitors Also Your SEO Clients?

During your Monthly SEO time, we will focus on boosting and maintaining your website’s ranking on Google. Our SEO Services consist of three main components:

1. Technical SEO
2. On-site Content-based SEO
3. Off-site SEO

Technical SEO

Firstly, we start with Technical SEO, handling behind-the-scenes elements like schema markup, Google Tag Manager for tracking, and Microsoft Clarity for user behaviour analysis.

Off-site SEO

Next, we move on to Off-site SEO, ensuring your business is accurately listed on high-ranking directories with consistent information, particularly your NAP (Name, Address, Phone Number). We also update your Google Business Profile twice a month.

On-Site SEO

Finally, we enhance your site’s content to improve your SEO, for example, by writing blog posts, adding fresh updates, creating Areas You Serve pages for various locations, and more.

Monthly Reports

You will also receive Monthly Reports, which will include insights on your website’s performance, user engagement, impressions, clicks, and conversions, providing a clear picture of your website’s SEO progress.

If you would like to learn more, please feel free to read our blog: What Will You Do During My Monthly SEO Time?

Our SEO Services are available exclusively for websites we have developed ourselves.

Optimising an existing site can be complicated due to issues like poor design, limited on-site optimisation, and non-Wordpress/Shopify platforms. We find it more efficient and cost-effective to create a new, SEO-optimised website from scratch rather than trying to fix an old one.

For more details, check out our blog post: Can You Provide SEO for My Existing Website?

Many clients ask us if we can guarantee a top ranking on Google. We want to clarify: no reputable SEO company can promise this. Claims of guaranteed rankings are misleading, and believing these can lead to costly mistakes and disappointment.

Once My Website Ranks at the Top, Will It Stay There?

Achieving a top ranking doesn’t guarantee staying there. Google’s algorithms frequently change, and effective strategies can become obsolete. However, at Web Design and SEO Company, we have a proven track record over the past decade of achieving fantastic Google rankings for our clients, but this takes time and investment.

If you want to learn more, please feel free to check out our blog post: For My SEO Ranking, Can You Guarantee That My Website Will Get to the Top Page of Google?

If you have opted for one of our Pay Monthly Website Packages for Tradesmen or Small Businesses, simply head over to our Online Shop to find your SEO cost. We provide a Monthly SEO Package with varying fees based on the length of your commitment and flexible terms ranging from 3 to 12 months.

If you’re looking for a New Bespoke Website, alongside our Monthly SEO Services, you can Book a Call with us, where we can gather more information about your business needs. After our call or meeting, we will prepare and send you a quote for your website and SEO.

Alternatively, if you are an existing customer, please send us a Support Ticket through our Support Desk. Our Operations Manager reviews tickets every morning, Monday to Friday (excluding Bank Holidays), and will respond accordingly.

To learn more about SEO costs, you can read our blog post: How Much Will My SEO Cost Per Month?

No, SEO is not a one-off task; it requires ongoing effort. Continuous work is essential to maintain and improve your website’s performance. While you focus on gaining an advantage over your competition, they are likely investing in SEO as well, so neglecting it can result in the loss of valuable organic traffic.

Why Isn’t SEO a One-Off Thing?

Search engines favour websites with fresh, high-quality content. Plus, they are constantly refining their algorithms to provide the most relevant results. Regularly updating your site enhances the user experience and builds trust, ultimately attracting more potential customers. Ongoing SEO optimisation services ensure you remain relevant and competitive in search rankings.

Want to learn more? Check out our blog post: Is SEO a One Time Thing?