Local SEO Services

As a leading SEO Company, we offer Local SEO Services for Trades & Small Businesses across the UK to boost your search engine rankings in your local area. Book your free SEO Audit today.

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Need SEO Services to Get Your Local Business on Page 1 of Google?

Are you a new business looking to boost your online visibility & gain more organic website traffic from your local area? Or perhaps you’re an established business and your website enquiries or sales have declined?

Our Trusted UK Team Have Been Helping Businesses Since 2015!

Simply request a free SEO audit or book a call with us to get started. We’ll listen to you so we can understand your situation, review your website & online presence, and provide you with a free SEO proposal tailored to your business.

Quote Speech Marks - Web Design and SEO Company Limited

Their SEO expertise has significantly improved my website’s rankings, driving more organic traffic than ever before.

Movers not Shakers of London

Have Questions? Want to Ensure You Choose the Right SEO Company for Your Local Business?

We appreciate that making the right decision for your business is important. That’s why we have addressed some of the most common questions our clients have about our Local SEO Services. Click below to find the answers you need.

Can You Provide Local SEO for My Existing Website?

How Long Does Local SEO Take to Work?

How Much Do Your Local SEO Services Cost?

Is SEO a One-Time Thing?

What Will You Do During My Monthly SEO Time?

Local SEO Services - Tradesman Looking at Laptop - Web Design and SEO Company Limited

See What Our SEO Clients Say

We are incredibly grateful to our wonderful clients for leaving us fantastic Google and Facebook reviews. If you have any feedback regarding our websites or Local SEO Services, we would greatly appreciate it if you could leave us a review. Thank you!

Clients Who Have Grown Their Business with Our Local SEO Services

By coming to us for our Local SEO Services, our clients have experienced remarkable business growth, fuelled by organic, unpaid website traffic.

We have helped them achieve real, measurable results, including higher rankings on Google, an increase in high-quality website visitors, and a boost in leads, enquiries, and sales. Let us help you achieve similar success!

What Local Businesses Do You Provide SEO Services For

As part of our Small Business Websites, our Local SEO Services cater to a variety of Tradespeople and Small to Medium-Sized Businesses. We collaborate with Plumbers & Heating Engineers, Electricians, Landscape Gardeners, Carpenters & Joiners, Builders, as well as Pet Service Providers, Driving Instructors, Specialist Consultants, Surveyors, Advisors, Restaurants, and Takeaways – just to name a few!

What Does Local SEO Involve?

Over the past decade, we have developed a tried-and-tested process for our Websites and SEO. At WDSEO, we believe that a website and SEO go hand in hand, which is why our websites are designed and built with Search Engine Optimisation in mind from the very start, including Technical and On-site SEO.

As a white-hat SEO agency, we are dedicated to achieving real results through ethical practices and diligent effort. We promise –

No gimmicks – just hard work from our caring, knowledgeable team.

One - Web Design and SEO Company Limited

Website
SEO Strategy

  • Establishing Client Goals
  • Conducting Competitor Research
  • Completing Keyword Research
  • Defining a Targeted SEO Strategy
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SEO-Optimised Copywriting

  • Gathering Business Information
  • Creating Keyword-Optimised Copywriting
  • Implementing Internal & External Linking
  • Writing Audience & Goal Driven Copy
Three - Web Design and SEO Company Limited

SEO-Optimised Images

  • p

    For bespoke websites, we implement a detailed design process, customised to your specific needs, ensuring the best experience for your users.

  • Thematic Image Sourcing
  • Resizing & Compressing Images
  • Geotagging Imagery
  • Renaming Images
Four - Web Design and SEO Company Limited

SEO-Optimised Website

  • Using the Copy & Images to Develop a Website That Meets Your Goals
  • Generating Leads Through Calls, Emails, Bookings, etc.
  • Setting Up Google Search Console
  • Implementing GA4 (Google Analytics) Data Tracking
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Monthly SEO
Setup

  • hEstablishing Reporting Systems
  • Implementing SEO & CRO Tracking Systems

    We analyse your competitors & aim to maintain a competitive edge with our comprehensive SEO toolkit. Conversion Rate Optimisation (CRO) includes tracking user navigation on your site & improving it for a better user experience.

  • Collating Information for Listings & Directories
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Ongoing
Monthly SEO

  • A Dedicated Account Manager
  • High-Quality Listings & Directories

    During your Off-site SEO listings, we optimise all your online profiles – including Google, Bing, social media accounts, and more – to ensure they fully align with the information on your website, allowing you to concentrate on running your business!

  • Creating Website Geopages

    After finalising your online listings, the next step is ensuring your website appears in your target locations. We develop an SEO strategy to boost your visibility in nearby areas, enabling you to attract leads and effectively compete with local businesses.

  • Fresh Website Content – Blogs, Articles, Case Studies, FAQs
  • Securing Quality Backlinks
  • iRegular Reports/Dashboards

Benefits of Our

Local SEO Services

Business
Presence

Significantly enhance your local business’s visibility on Search Engine Results Pages (SERPs) and build a strong online presence.

Brand
Messaging

Convey strong, accurate messaging regarding your brand, products, services, unique selling points (USPs), and more.

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Seamless
Websites

Experience a quick, secure, and user-friendly website that both current and prospective clients will appreciate.

Target Your
Audience

Enhance your visibility and get discovered in the locations that are most important to you, targeting the right audience.

Customer
Confidence

Gain more online reviews to help potential customers build greater confidence and trust in their choice of your local business.

Attract Quality
Leads

Attract more relevant visitors to your website, leading to higher-quality leads through bookings, calls, quote requests, and more.

Local SEO FAQs

Your most frequent questions about Local SEO: answered here.

If you have more enquiries, check out our Knowledge Hub for additional FAQs and helpful resources, including Pricing Guides, BlogsVideos, and eBooks that guide you in choosing the right web design company and SEO agency for your Trades or Small Business.

You can also contact us by calling 01752 291865, filling out our contact form, or starting a Live Chat now!

Local SEO Services - Questions - Web Design and SEO Company

What Is the Difference Between Local SEO & Local Service Ads?

SEO, or Search Engine Optimisation, involves the work we carry out to achieve high organic rankings for your website in Google’s free search results.

Google Local Service Ads are specifically designed for service-based businesses and enable you to pay per lead, unlike standard Google Ads, which are pay-per-click. PPC, or Pay-Per-Click advertising, allows you to pay for your website to rank highly alongside other similar local companies that are also paying for visibility. (These will have ‘Sponsored’ next to them.)

Some people might prefer ranking in the organic results through SEO, as these listings are often perceived as being more trustworthy by those searching for your services, whilst others prefer instant results through Google Ads or Local Service Ads. Additionally, some local businesses use these in combination to get the best of both worlds. The choice is yours to make, and is a matter of personal preference!

Contact us today to learn more about how we can not only help you with Local SEO, but also Local Service Ads and PPC.

Will My Website Rank at the Top of Google If I Use Your Local SEO Services?

Many clients ask us if we can guarantee a top ranking on Google. We want to clarify: no reputable SEO company can promise this. Claims of guaranteed rankings are misleading, and believing these can lead to costly mistakes and disappointment.

Once My Website Ranks at the Top, Will It Stay There?

Achieving a top ranking doesn’t guarantee staying there. Google’s algorithms frequently change, and effective strategies can become obsolete. However, at WDSEO, we have a proven track record over the past decade of achieving fantastic Google rankings for our clients, but this takes time and investment.

If you want to learn more, please feel free to check out our blog post: For My SEO Ranking, Can You Guarantee That My Website Will Get to the Top Page of Google?

Do You Offer SEO Services to Local Businesses Outside of Plymouth?

Absolutely, we offer our Local SEO Services throughout the UK! Whether you’re located in Plymouth, Glasgow, Birmingham, Belfast, Swindon, or any other town or city, we can assist your business in boosting its Google ranking for your services in your local area.

Are My Local Competitors Also Your SEO Clients?

At WDSEO, we prioritise complete transparency. While we may work with multiple local businesses within the same sector, we treat all clients equally and are dedicated to helping each one achieve top Google rankings.

Why Are My Local Competitors Ranked Higher Than Me?

Several factors influence your SEO rankings. The age of your domain plays a significant role in establishing authority; newer domains typically take longer to yield results. Additionally, Google evaluates your website’s Experience, Expertise, Authoritativeness, and Trustworthiness (EEAT), which can affect your position over time (however, this does not directly impact your rankings).

Moreover, our clients have varying budgets for our SEO Services, with some allocating one day per month, while others choose two or even three; more frequent updates and fresh content can lead to improved rankings. Your overall online presence, including social media engagement and positive reviews, also contributes to your search engine rankings.

For more information, please see our blog post: Are My Local Competitors Also Your SEO Clients?

What is the Difference Between Local SEO & National SEO?

Local SEO focuses on boosting your website’s visibility in local search results, catering to specific geographical areas, such as counties, towns, cities, or villages, and is especially suited for small, local businesses and tradespeople.

On the other hand, national SEO will have a broader reach across a whole country, such as the UK, and is particularly suited to larger, more established businesses.

Both demand continuous effort, but national SEO involves much higher competition.

Feel free to read our blog on Local SEO vs National SEO to learn more.

Check out our knowledge hub

In our knowledge hub, we've compiled everything you need to buy with confidence—guides on website types, providers (freelancers vs. companies, onshore vs. remote), pricing, financing, web design, SEO, social media, branding, PPC, and practical tips.

You can also check our FAQs for answers about our own products and services.

Prefer watching to reading? Explore our videos or dive into our articles & eBooks - all free, always. At the WDSEO, honesty and transparency come first.
Web Design and SEO - Our Blogs and Articles - Web Design and SEO Company Limited

Blogs & articles

Check out our selection of original Blogs & Articles about choosing the right digital marketing partner for your business, and topics like web design, SEO, Graphic Design, Social Media, Pricing ...

Web Design and SEO - Our Video Library - Web Design and SEO Company Limited

Video library

Deciding on a Digital Marketing Agency can be a difficult decision. Check out our video library for unbiased videos that will help you get things right first time. Videos include: "DIY vs Professional Web Designers".

Web Design and SEO - Our FAQs - Web Design and SEO Company Limited

FAQs

On our FAQs (Frequently Asked Questions) page, you will find the answers to the questions our team get asked most often about our own products & services, such as Website Design and SEO (Search Engine Optimisation).

Why Do Local Businesses Need SEO?

In today’s digital landscape, the majority of people search for new services and products online, primarily through Google. Before making a final purchasing decision, they also check Online Reviews of the site they like.

Whether you are a Tradesman or a Small to Medium-Sized Business, it is essential that your website appears on the first page of Google’s Organic (free) Search, if you want to expand your business and attract new customers. Ideally, you’ll also want to be found on Google Local at the top of the “3 Pack”, which showcases three search results right below the Google Map. In essence, local businesses that rank highest on the first search results pages and have numerous positive Online Reviews are the ones most likely to gain potential customers.

Search Engine Optimisation (SEO) is the most effective method (the only way!), through On-site, Off-site, and Technical SEO strategies, to secure a high ranking on Google without facing the significant costs associated with Google Ads. If you want to learn more about SEO, feel free to check out our blog: What is SEO?

Local SEO Services - Man on Phone with Laptop - Web Design and SEO Company Limited

What Is On-site SEO?

At WDSEO, our approach to on-site SEO starts during the initial design phase of your website. This ensures that SEO best practices are integrated from the very beginning. During your Monthly SEO time, we will follow this with content creation, such as writing and optimising blogs, case studies, and Geopages.

Website
Design

After identifying your business growth priorities, we will design and build your website tailored to your needs. Our focus is on developing the right pages, an efficient website structure, and clear Calls to Action, which together will help attract more high-quality leads.

On-site SEO

Using all of the information you have provided; we will write and SEO-optimise the copy for your website. We also appropriately name, geotag, and resize images & videos, along with page titles, to maximise your site’s performance in Google search results.

User
Experience

Your website will be designed to be user-friendly & easy to navigate on all devices – smartphones, tablets, & computers. We also incorporate strategically positioned, relevant Calls to Action, like Click-to-Call buttons, Contact Forms, & Request a Quote options.

Site Speed &
Security

Our Web Developers will make sure that your website remains secure and safe for users, with an SSL Certificate (“padlock”). We also ensure it loads quickly and operates smoothly, delivering a positive user experience to prevent frustration from delays.

What is Off-site SEO?

Off-site SEO aims to boost your business’s online visibility across the internet and is centred on promoting your website to prospective customers. To accomplish this, Off-site SEO includes: 

Listings &
Citations

In the last decade, we have compiled & frequently updated the WDSEO list, which includes approximately 100 websites known for their high Google “PageRank” Listings & Directories. We take the time to manually populate your information across these platforms. This process involves ensuring your details, especially your NAP (Name, Address, & Phone Number), are complete, consistent, & correct wherever your company appears online.

High-Quality
Backlinks

It is also important to find and establish quality backlinks to your website. A backlink refers to a link from a reputable and credible site that sends traffic back to your own website. Such links indicate to Google the quality and reliability of your website. While some SEO agencies purchase backlinks, this approach is incredibly risky. Instead, prioritising natural link-building methods is more effective.

Social Media
Marketing

Choosing and regularly engaging on the social media platforms that are most relevant to your business is essential. This means posting on the sites where your ideal customers frequently interact, which often includes Instagram and Facebook for Business. Using the appropriate social media channels will help boost your business visibility and build customer loyalty.

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Online
Reviews

Receiving lots of positive online reviews from your customers is another important aspect of off-site SEO for national and local businesses alike. Prospects typically check these before deciding which option to select. We can guide you on getting more online reviews to enhance your credibility and draw in potential clients.

Ready to Grow Your Business with Our Local SEO Services?

Go

Book Your Free SEO Audit Today.

U
Go

Contact us today

If you still have questions or want to get in touch for any reason, we would love to hear from you. Please do not hesitate to reach out to us using your preferred method below, or if you wish to chat now, see if our Live Chat is online...

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Use our contact form to email the team and someone will get back to you as soon as possible.

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Call us

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Opening hours

Monday - Friday
9am - 5:30pm

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Visit us

Unit 5 Reynolds Park
8 Bell Close
Plympton, Plymouth
Devon
PL7 4FE

Can You Provide Local SEO for My Existing Website?

If you are interested in our Local SEO Services for your existing website, simply request a free SEO Audit or book a call with us. We will take the time to get to know you and your business priorities, making sure that we’re all on the same page. Following the call (or in-person meeting, if you are local), we will review your website and decide on the best course of action. This will involve providing you with a suggested proposal of actions to help boost your rankings and overall online visibility.

However, if your current website is poorly designed (and past the point of no return!), we may recommend a new website. If you have a well-designed website and a web company, we can provide actions for them to take on-site. Our advice will be completely tailored to what we think will work best for you – there’s no one-size-fits-all solution when it comes to SEO!

If you would like to learn more, please feel free to read our blog: Can You Provide SEO for My Existing Website?

How Long Does Local SEO Take to Work?

Determining SEO timelines can be tricky due to various influencing factors, such as local competition, your budget, the quality of your website (we’ve got you covered!), and your domain’s authority and relevance. Generally, it’s advisable to allow around six months before you start to see results from our Local SEO Services. While quicker outcomes are possible, it’s important to remember that SEO is a long-term strategy. Established domains in less competitive markets may see results sooner, while new domains targeting broader areas could take over twelve months to show significant effects.

Your overall online presence also plays a crucial role in how long it takes for SEO to work. Being listed on reputable platforms, receiving positive reviews, and actively engaging on social media all boost your credibility and help to improve your search engine rankings. Additionally, acquiring backlinks from quality websites further enhances your authority and acts as a vote of confidence for search engines.

If you would like to learn more, please feel free to check out our blog: How Long Does SEO Take to Work?

How Much Do Your Local SEO Services Cost?

If you have opted for one of our Small Business Websites, simply head to our Online Shop to find your SEO cost.

If you’re looking for a New Bespoke or Shopify Website, alongside our Monthly SEO Services, you can Book a New Website Call. If you are a new or existing client simply in need of SEO for your website, you can Book an SEO Call with us, where we can gather more information about your business needs. After our call or meeting, we will prepare and send you a quote for your website and/or SEO.

To learn more about SEO costs, you can read our blog posts: How Much Will My SEO Cost Per Month? and How Much Does SEO Cost in the UK?

Is SEO a One-Time Thing?

No, SEO is not a one-time task; it requires continuous work. Ongoing efforts are essential for improving and maintaining your website’s performance. While you focus on getting ahead of your local competition, they are likely investing in SEO Services as well. Neglecting SEO can lead to lost organic traffic. Even if you achieve the top position, there’s no guarantee that you will stay there, and you still need to put in the hard work to maintain that ranking.

Why Isn’t SEO a One-Off Thing?

Search engines prefer websites that feature fresh, high-quality content. They are constantly updating their algorithms to provide the most relevant search results. Regularly updating your site improves user experience and builds trust, ultimately attracting more local prospects. Our ongoing Local SEO Services ensure that you stay relevant and give you a competitive edge in search engine rankings.

Want to learn more? Check out our blog post: Is SEO a One Time Thing?

What Will You Do During My Monthly SEO Time?

During your Monthly SEO time, we will focus on boosting and maintaining your website’s ranking on Google. Our Local SEO Services consist of three main components:

  1. Technical SEO
  2. On-site Content-based SEO
  3. Off-site SEO

Technical SEO

Firstly, we start with Technical SEO, handling behind-the-scenes elements like schema markup, Google Tag Manager for tracking, and Microsoft Clarity for user behaviour analysis.

Off-site SEO

Next, we move on to Off-site SEO, ensuring your business is accurately listed on high-ranking directories with consistent information, particularly your NAP (Name, Address, Phone Number). We also update your Google Business Profile twice a month.

On-Site SEO

Finally, we enhance your site’s content to improve your SEO, for example, by writing and uploading blog posts, adding fresh updates, creating Areas You Serve pages for various locations, and more.

Monthly Reports

You will also receive Monthly Reports, which will include insights on your website’s performance, user engagement, impressions, clicks, and conversions, providing a clear picture of your website’s SEO progress.

(Please note: If we are providing SEO for your existing website, we will start with a complete SEO audit and make recommendations to your web company regarding the best plan of action.)

If you would like to learn more, please feel free to read our blog: What Will You Do During My Monthly SEO Time?