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01752 291865

PPC Executive, Plymouth

11 June 2024

About You

Do you live in the Plymouth area? Are you looking for your next exciting challenge, working alongside fantastic colleagues in a fun, fast-growing, award-winning Digital Marketing Agency?

If you are an experienced PPC Executive and you love helping clients achieve their business growth goals, read on to see if this is your perfect next role…

The PPC Executive Role

This is a new role, created due to sustained business growth and client demand.

In this full-time, permanent role, you will be responsible for managing and optimising PPC client campaigns that generate high-quality paid web traffic, increase conversions (leads and sales), and maximise ROI.

Key responsibilities:

  • Define, develop and implement PPC strategies and plans for our B2C and B2B clients across various platforms, including Google Ads, Meta Ads, and LinkedIn Ads.
  • Carry out research, including client products & services, as well as keyword and competitor research.
  • Monitor and analyse campaign performance and results.
  • Optimise campaigns as needed, including settings, budget allocations and bidding strategies, ad copy, assets, keywords, conversions, target audiences, ad scheduling, etc.
  • Work with your Developer and Digital Marketing colleagues to optimise Landing pages for paid ads.
  • Recommend other website improvements for our PPC clients.
  • Provide monthly client reports detailing performance and actions, and present these to the Client Account Managers.
  • Collaborate with the Client Account Managers to ensure that PPC activities are aligned with overall client objectives.
  • Stay up-to-date at all times with the latest trends and best practices in PPC.
  • Other Digital Marketing activities.

Required Skills and Experience

For this role, we are looking to recruit an experienced PPC Executive.

Required:

  • Proven experience (ideally 2 years) in achieving excellent results in a PPC Executive or similar role, ideally in an agency environment, working on multiple clients across a range of sectors.
  • Confident in taking ownership of PPC strategies and implementing them across a diverse portfolio of clients. Results driven.
  • A strong understanding of PPC principles and digital marketing strategies.
  • Proficiency in Google Ads, Meta Ads and LinkedIn Ads.
  • Excellent writing skills, with a good command of the English language.
  • Experience in keyword and competitor research.
  • Analytical, with the ability to interpret data and make data-driven decisions.
  • Proficient in GA4, including Explore.
  • Excellent relationship-building, communication and teamwork skills
  • Strong attention to detail.
  • Strong time management and personal organisation skills.
  • A team player, with a willingness to pitch in as needed in a small, growing business.

About the Company

We are an award-winning agency based in Plymouth and covering the UK. We are delighted and proud to have been voted as 3 Best Rated Web Designers in Plymouth 2019 to 2024, and we have also won numerous Clutch awards.

We will celebrate our 9th Birthday in July. There will definitely be cake and almost certainly pizza – or maybe pasties!! We are a growing business, dedicated to helping our Trades and other Service Business Owner clients make the most of their online presence, in order to achieve their business goals,.

We design and develop high-quality, search-optimised, responsive, user-friendly websites for businesses across the UK. We also provide high-quality, highly-effective SEO, PPC and Social Media services.

We work with a wide range of client sectors, but our focus for the future is to help the owners of Trades and other Service businesses, including Plumbers and Heating Engineers, Electricians and Electrical Contractors, Landscape Gardeners and Tree Surgeons, Decorators, Plasterers, Builders, Engineers, Buisness Services, Pet Services, Tourism, Health & Beauty, Driving Instructors …

We have a fantastic team, without whom nothing would be possible. We really value and appreciate everything they do. We work hard and we love to have fun and a bit of a giggle, too!

What we Offer

  • Competitive salary.
  • Flexible working hours.
  • Hybrid working options after the 3-month probationary period.
  • Opportunities for professional growth and development, with training and development, regular 1 to 1s and annual appraisal meetings with salary reviews.
  • A great office environment, with a pool table, darts, Netflix, free drinks and a gorgeous Office Labrador called Foxi!
  • Opportunity to join in with various charity activities during the year.

Strictly no agencies or remote applications, please. This is a Plymouth-based role.

There will be a 2-stage recruitment process – with an initial interview, plus a task and presentation for candidates invited to final interview.

Competitive salary depending on experience

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